YSL Block party London
At the start of September we fitted @roughtradeeast for the @yslbeauty block party, featuring an array of walls, plinths and surfaces in concrete effect, many with the YSL logo cut into them. Completed with custom-printed ratchet straps and posters adorning every surface, YSL made their mark on this corner of East London for the night.
We did lots of testing to finalise the process for the huge YSL logos we created, firstly plastering flats before cutting the logos out on the CNC machine, then transporting them in sections to Brick Lane before reassembling and adding final touches around the venue before the party.
We did lots of testing to finalise the process for the huge YSL logos we created, firstly plastering flats before cutting the logos out on the CNC machine, then transporting them in sections to Brick Lane before reassembling and adding final touches around the venue before the party.
Client
Location
Location
YSL
Rough Trade Records East, London
Rough Trade Records East, London
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